Alexander Albritton is an Atlanta based entrepreneur and creative with a background in Speech Communication and Professional Theatre from North Carolina A&T State University. She is the founder of Niecy’s Nectar, a wellness beverage brand named in honor of her late grandmother, Denise Ward, offering fresh juices, smoothies, and functional drinks made with clean, thoughtfully sourced ingredients and intentional flavor.

Rooted in Southern hospitality and inspired by vibrant farmers’ market culture, she is passionate about bringing organic, seasonal, and locally influenced options to her community. Her work blends storytelling, sustainability, and community impact; partnering with local growers, exploring plant-forward innovations, and making wholesome choices feel both accessible and enjoyable.

Across all her ventures, her mission is to create food and beverage experiences that are fresh, purposeful, and irresistibly good for every neighbor she serves.